Kering Internship – Trade Marketing Specialist

Website Kering

Job Description:

The Trade Marketing Specialist owns the responsibility for the development, execution, and performance monitoring of trade marketing programs designed to increase in-store brand visibility, product presence and sell out turn. In accordance with the overall Marketing and Communication guidelines and brands Strategy, she/he will be responsible for every trade marketing activity across the Department Stores + Ecommerce channels in North America.

Job Responsibilities:

  • Develop custom reporting dashboards and help with monthly, quarterly and ad hoc reporting and ROI analysis
  • Conduct regular competitive analysis on competitors
  • Assist with planning of all digital marketing activities, in line with Brand and corporate guidelines according to business needs
  • Assist in budget management to ensure balanced investment strategy across various marketing touchpoints
  • Partner closely with sales team and clients to ensure project timelines are managed successfully
  • Collaborate with Headquarter counterparts in order to align local activity with greater brand strategy and initiatives
  • Work with the regional Trade Marketing team in developing regional and “localized” marketing plans based on channel needs, consistent with the global marketing objectives and brand guidelines, with a main focus on BTL activities
  • Coordinate with sales, customer service & logistics teams to ensure Point of Sale Materials (POSM) & product delivery are aligned with marketing projects
  • Define and implement an annual Trade Marketing Master calendar for each account
  • Lead all facets of project management to implement marketing activities through seamless coordination with agencies, customers and internal stakeholders including but not limited to sales, logistics, customer service and finance

Job Requirements:

  • Strong organizational skills and the ability to handle multiple deadlines
  • Advance level of Excel, PowerPoint and knowledge of SAP
  • Attention to detail with accuracy and consistency
  • Ability to work in a fast-paced environment and meet tight deadlines
  • Dedicated self-starter with strong attention to detail and follow-up
  • Excellent Communicator, both verbal and written
  • Strong presentation and problem solving skills
  • Ability to build effective relationships with a wide range of stakeholders, internal and external
  • Must be able to report to the New York City Headquarters three times a week, until further notice

Qualification & Experience:

  • Bachelor degree in marketing, communications or relevant field
  • Experience working for or with a retailer or wholesaler
  • 2+ years of solid experience in trade marketing preferably in eyewear/ cosmetics/ fashion industry

Job Details:

Company: Kering

Vacancy Type: Full Time

Job Location: Las Vegas, NV, US

Application Deadline: N/A

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