American Express Job Openings – Risk Management Analyst

Website American Express

Job Description:

The teamwork in close collaboration with Channel Enablement, Marketing, Digital acquisitions teams to inform and guide strategies with data-driven insights that increases efficiencies and expands market share.

Job Responsibilities:

  • Develop Audience targeting strategies – Tailoring campaigns and messages to the right set of audiences is a key strategy to drive profitable billings growth and revenues while controlling for costs.
  • Maximizing conversions by devising cutting edge Campaign structure , Ad Copies and conversion optimization Test and learn program at scale which in underpinned by agile methodologies, segmentation, offsite and onsite integration and alignment with Testing COE team
  • Partner with markets, agencies and teams to ensure appropriate tracking of search campaigns.
  • Competitor co-relation and benchmarking analysis using competitive intelligence tools and identify opportunity areas.
  • Utilize bid management tools and data modelling to maximize the effectiveness of PPC campaigns.
  • Stay up to date with industry trends, while continually leveraging new tools and industry best practices to boost efficiency of campaigns.

Job Requirements:

  • Ability to work autonomously and demonstrate self-started qualities. Ability To Drive Results With Strong Thought Leadership.
  • Strong data analysis skill, able to decipher complex data and numbers to draw inferences, trends Insights .
  • Excellent Analytical & Problem Solving Aptitude . Excellent verbal and written communication, presentation and interpersonal skills.

Qualification & Experience:

  • Bachelors in Statistics/Mathematics/Economics/ Engineering
  • Post Graduate in Statistics/Mathematics/Economics/ Engineering/Management
  • 0-3 years of relevant experience.
  • Past Experience in Digital/ Marketing Analytics is preferred

Job Details:

Company: American Express

Vacancy Type: Full Time

Job Location: Mumbai, Maharashtra, IN

Application Deadline: N/A

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